Your Privacy at 99ad

1. Introduction & Scope

This Privacy Policy ("Policy") describes how 99ad ("we", "us", "our", "the Company") collects, uses, stores, protects, and shares personal data relating to individuals ("you", "your", "the Player") who register an account on, access, or otherwise interact with the 99ad online casino and sportsbook platform at https://99ad.ws and any associated sub-domains or mobile interfaces (collectively, "the Platform").

99ad is committed to handling your personal data responsibly, transparently, and in full accordance with applicable international data protection standards. We recognise that players entrust us with sensitive personal and financial information, and we take that responsibility seriously. This Policy has been written in plain English so that it is accessible to all players, regardless of their familiarity with legal or technical terminology.

This Policy should be read alongside our Terms & Conditions and our Responsible Gaming Policy, both of which are incorporated by reference into the overall framework governing your use of the 99ad Platform. If there is any conflict between this Policy and those documents regarding the handling of personal data, this Privacy Policy takes precedence.

We may update this Policy from time to time to reflect changes in our data practices, changes in the services we offer, or changes in applicable legal requirements. The effective date at the top of this page will be updated accordingly. We encourage you to review this Policy periodically. Your continued use of the Platform following any update constitutes your acceptance of the revised Policy.

2. Personal Data We Collect

The personal data we collect from you falls into the following categories, depending on how you interact with the 99ad Platform:

2.1 Registration Data

When you create a 99ad account, we collect the information you provide during registration. This includes your full legal name, date of birth, residential address (including city, district, and postal code within Bangladesh), email address, and mobile telephone number. This information is required to set up and administer your account and to fulfil our legal obligations regarding age verification and identity confirmation.

2.2 Identity Verification (KYC) Data

To comply with our anti-money laundering obligations and to verify that you meet the minimum age requirement of 18 years, we may require you to submit identity documentation. Accepted documents include your Bangladesh National Identity (NID) Card, passport, or other government-issued photo identification. We may also request proof of residential address (such as a utility bill or bank statement) and proof of payment method ownership (for example, a screenshot of your bKash or Nagad account showing that it is registered in your name). These documents are stored securely and are only accessible to authorised personnel for the purposes of verification.

2.3 Financial Transaction Data

We record details of all deposits and withdrawals made on your account, including transaction amounts in Bangladeshi Taka (BDT), payment method used (bKash, Nagad, Rocket, Upay, Visa, Mastercard, or Dutch-Bangla Bank), transaction reference numbers, and timestamps. This data is necessary for payment processing, fraud prevention, and our financial record-keeping obligations.

2.4 Gaming & Wagering Activity Data

We collect records of your gaming and sports betting activity on the Platform, including games played, bets placed, stakes, outcomes, winnings, and session durations. This data is used to operate the Platform, to personalise your experience, to detect unusual patterns that may indicate problem gambling or fraudulent activity, and to manage our responsible gaming obligations.

2.5 Technical & Device Data

When you access the Platform, we automatically collect certain technical information from your device and browser. This includes your Internet Protocol (IP) address, device type and model, operating system and version, browser type and version, screen resolution, time zone setting (Bangladesh Standard Time, UTC+6), referring URL, pages visited on the Platform, and session duration. This information helps us maintain Platform security, diagnose technical issues, and understand how our services are being used.

2.6 Communications Data

If you contact our support team via email at [email protected], or if you participate in any surveys, competitions, or promotional activities, we retain records of those communications, including the content of your messages and any attachments you send. This helps us manage ongoing support queries and maintain a record of our interactions with you.

Data Category	Examples	Primary Purpose
Registration Data	Name, date of birth, address, email, phone	Account creation, age verification
KYC Data	NID card, passport, utility bill	Identity verification, AML compliance
Financial Data	Transaction amounts, payment method, timestamps	Payment processing, fraud prevention
Gaming Activity	Games played, bets placed, session duration	Service operation, responsible gaming
Technical Data	IP address, device type, browser, OS	Security, platform diagnostics
Communications	Support emails, survey responses	Customer support management

3. How We Use Your Data

99ad uses the personal data we collect for the following specific purposes:

• Account administration: Setting up, maintaining, and managing your registered 99ad account, including processing your login credentials and account preferences.
• Age and identity verification: Confirming that you are at least 18 years of age and that your identity matches the information provided at registration, in compliance with our KYC obligations.
• Payment processing: Facilitating deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, Mastercard, and Dutch-Bangla Bank, and maintaining accurate financial records of all transactions.
• Fraud and security monitoring: Detecting and preventing fraud, money laundering, duplicate account creation, bonus abuse, and other activities that violate our Terms & Conditions or applicable law.
• Responsible gaming management: Monitoring your gaming activity to identify signs of problem gambling, enforcing self-exclusion requests, and applying deposit limits or cooling-off periods that you have set.
• Customer support: Responding to your queries, resolving disputes, and maintaining records of our communications with you for quality assurance purposes.
• Platform improvement: Analysing aggregated and anonymised usage data to understand how players interact with the Platform and to improve performance, usability, and game selection.
• Legal and regulatory compliance: Meeting our obligations under applicable international anti-money laundering, data protection, and gaming standards, and responding to lawful requests from competent authorities.
• Marketing communications: Sending you promotional emails or messages about bonuses, new games, and special events — but only where you have opted in to receive such communications. You may opt out at any time by contacting [email protected].

4. Legal Basis for Processing

99ad processes your personal data on the basis of one or more of the following legal grounds, depending on the specific purpose of the processing:

• Contractual necessity: Much of the data processing we carry out is necessary to perform the contract we have with you — namely, providing you with access to the 99ad Platform, processing your bets and transactions, and managing your account. Without this processing, we would not be able to deliver the services you have signed up for.
• Legal obligation: Some processing is required for 99ad to comply with legal obligations, including our anti-money laundering duties, age verification requirements, and financial record-keeping obligations. We cannot waive these obligations.
• Legitimate interests: We process certain categories of data — particularly technical and device data — on the basis of our legitimate interests in maintaining the security of the Platform, preventing fraud, and improving our services. We have assessed that this processing does not override your fundamental privacy rights.
• Consent: Where we rely on your consent as the legal basis for processing (for example, sending marketing emails), you have the right to withdraw that consent at any time without affecting the lawfulness of prior processing.

5. Data Sharing & Third Parties

99ad does not sell, rent, or trade your personal data to any third party for marketing purposes. We share your data only in the following limited and controlled circumstances:

5.1 Payment Service Providers

To process deposits and withdrawals, we share the minimum necessary financial data with our payment partners, including bKash, Nagad, Rocket, Upay, and card processing networks. These providers are contractually bound to handle your data securely and to use it solely for the purpose of processing your transaction.

5.2 Identity Verification Partners

We may use specialist third-party identity verification services to assist with our KYC obligations. These partners are subject to strict contractual data protection requirements and are prohibited from retaining or using your identity documents for any purpose other than verification.

5.3 Game Content Providers

The games available on 99ad are supplied by licensed international game studios including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi. When you play a game, your gaming session data may be transmitted to the relevant provider's servers for the purpose of running the game. These providers operate under their own privacy frameworks and are subject to contractual data-handling obligations with 99ad.

5.4 Legal and Regulatory Authorities

We may be required to disclose personal data to law enforcement agencies, courts, or regulatory bodies where we receive a lawful request, court order, or legal obligation to do so. In such cases, we will disclose only the minimum data necessary to fulfil the legal requirement, and we will notify the affected player where we are legally permitted to do so.

5.5 Business Transfers

In the event of a merger, acquisition, or sale of all or part of 99ad's business, personal data held by 99ad may be transferred to the acquiring entity as part of that transaction. We will notify affected players of any such transfer and of any material changes to this Privacy Policy that result from it.

6. Cookies & Tracking Technologies

The 99ad Platform uses cookies and similar tracking technologies to enhance your experience, maintain session security, and collect analytics data. A cookie is a small text file stored on your device by your web browser when you visit a website.

We use the following categories of cookies on the 99ad Platform:

• Strictly necessary cookies: These cookies are essential for the Platform to function and cannot be disabled. They include session cookies that keep you logged in during your visit, security cookies that protect against cross-site request forgery, and cookies that store your language and currency preferences.
• Analytics cookies: We use anonymised analytics cookies to understand how players navigate the Platform, which pages are most visited, and where users encounter difficulties. This data is used in aggregate form only and cannot be used to identify you individually.
• Functional cookies: These cookies remember your preferences and personalise your experience on the Platform, such as your preferred game category or display settings.
• Marketing cookies: If you have opted in to marketing communications, we may use cookies to track which promotions you have viewed and to serve you relevant offers based on your activity on the Platform. You can opt out of marketing cookies at any time.

Most web browsers allow you to control cookies through their settings. You can configure your browser to refuse all cookies, to alert you when a cookie is being set, or to delete existing cookies. Please note that disabling certain categories of cookies may affect the functionality of the 99ad Platform. Strictly necessary cookies cannot be disabled without preventing the Platform from operating correctly.

7. Data Retention

99ad retains your personal data only for as long as is necessary for the purposes for which it was collected, or as required by applicable legal obligations. The following general retention periods apply:

• Account data: Retained for the duration of your active account relationship with 99ad and for a period of at least five years following account closure, to comply with anti-money laundering record-keeping requirements.
• KYC documentation: Retained for a minimum of five years from the date of submission, or longer where required by applicable law.
• Financial transaction records: Retained for a minimum of five years from the date of each transaction.
• Gaming activity records: Retained for the duration of your account and for a period of two years following account closure, except where retention for a longer period is required for dispute resolution or legal compliance.
• Support communications: Retained for two years from the date of the last interaction in a support thread, or for five years where a communication relates to a formal dispute or complaint.
• Marketing preferences: Retained until you withdraw your consent, at which point your marketing records will be updated to reflect your opt-out status. A record of your opt-out will be retained indefinitely to prevent accidental re-enrolment.

When personal data is no longer required for its original purpose and no legal retention obligation applies, 99ad will securely delete or irreversibly anonymise that data in accordance with our internal data destruction procedures.

8. Data Security Measures

99ad employs a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. Our security framework includes the following:

• Encryption in transit: All data transmitted between your device and the 99ad Platform is encrypted using 256-bit SSL/TLS encryption. Any attempt to intercept data in transit will yield only unreadable encrypted content.
• Encryption at rest: Sensitive personal data stored in our databases — including identity documents and financial information — is encrypted at rest using industry-standard encryption algorithms.
• Access controls: Access to systems containing personal data is restricted to authorised personnel only, on a strict need-to-know basis. All staff with access to personal data receive regular data protection training.
• Intrusion detection: Our systems are monitored continuously for unusual access patterns, login anomalies, and other indicators of potential unauthorised access.
• Penetration testing: 99ad conducts regular security assessments, including penetration testing by qualified third-party security professionals, to identify and remediate vulnerabilities before they can be exploited.
• Incident response: In the event of a data breach that poses a risk to your rights and freedoms, 99ad has a documented incident response procedure that includes notifying affected players without undue delay.

While we take every reasonable precaution to protect your data, no digital platform can guarantee absolute security. You also play a role in keeping your account secure: use a strong, unique password, do not share your login credentials with anyone, and contact us immediately at [email protected] if you suspect unauthorised access to your account.

9. Your Privacy Rights

As a player on the 99ad Platform, you have the following rights in relation to your personal data. To exercise any of these rights, please contact us at [email protected]. We will acknowledge your request within 5 business days and aim to fulfil it within 30 days.

• Right of access: You have the right to request a copy of the personal data we hold about you, along with information about how it is being used and who it has been shared with.
• Right of rectification: If any of the personal data we hold about you is inaccurate or incomplete, you have the right to request that we correct or update it without undue delay.
• Right of erasure ("right to be forgotten"): In certain circumstances, you have the right to request that we delete your personal data — for example, where the data is no longer necessary for the purpose for which it was collected, or where you withdraw consent and no other legal basis for processing applies. Please note that this right may be limited where we have a legal obligation to retain data (for example, for anti-money laundering record-keeping).
• Right to restrict processing: You have the right to request that we restrict how we use your personal data in certain circumstances, for example while a dispute about data accuracy is being resolved.
• Right to data portability: Where processing is based on your consent or on contractual necessity, and is carried out by automated means, you have the right to receive your personal data in a structured, commonly used, machine-readable format.
• Right to object: You have the right to object to processing based on our legitimate interests, including profiling for marketing purposes. If you object to marketing, we will stop sending you promotional communications immediately.
• Right to withdraw consent: Where processing is based on your consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing carried out prior to the withdrawal.

10. Contact & Data Controller

99ad is the data controller responsible for the personal data processed under this Privacy Policy. If you have any questions, concerns, or complaints about the way we handle your personal data, or if you wish to exercise any of your privacy rights as described in Section 9, please contact us using the following details:

Email: [email protected]
Subject line for privacy matters: "Privacy Request" or "Data Protection Enquiry"
Response time: Within 5 business days for acknowledgement; within 30 days for full resolution.

We are committed to working with you to resolve any concerns about our data practices. If you are not satisfied with our response, you may have the right to lodge a complaint with a relevant data protection supervisory authority in your jurisdiction.

This Privacy Policy was last reviewed and updated on 1 January 2026. The most current version will always be available at https://99ad.ws/privacy-policy.